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Hard Rock and Messi team up and launch a new sandwich inspired by the soccer star

The restaurant chain will offer this dish based on one of the Argentine star's favorite foods: chicken milanese.

Leo Messi y Hard Rock.

(Voz Media-Wikimedia Commons-Cordon Press)

Published by
Alejandro Baños

Hard Rock and Leo Messi have partnered to launch a new menu. It is the "Made For You by Leo Messi." The star item will be the Messi Chicken Sandwich, based on chicken milanese, his favorite dish from Argentina.

"I am thrilled to bring the flavors of my home country to the world with the launch of my own chicken sandwich, inspired by one of my favorite dishes, the milanesa. There has been no better partner than Hard Rock International to bring this to life. Like any great teammate, Hard Rock has been with me through historic milestones, and I can't wait for my fans around the world to taste one of my favorite childhood dishes that still makes me feel at home, wherever in the world I am," Messi said in a statement released by the famous restaurant chain.

Hard Rock International president Jim Allen said:

Leo Messi is not just one of the greatest athletes and cultural icons on the planet, he's also an ambassador who aligns very closely with our values as an organization," said Jim Allen, Chairman of Hard Rock International. "We are extremely honored to partner with someone who embodies the champion and winning spirit in all facets of his professional and personal life, and we look forward to welcoming him to the U.S. as part of our extended Hard Rock family.

The Messi Chicken Sandwich will be made with chicken milanese, melted provolone cheese, herb aioli, fresh tomatoes and arugula.

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