VIDEO: Environmentalists storm London Pride parade

Just Stop Oil accused the organizers of allowing "destructive industries" to take advantage of the Pride march to "pinkwash themselves."

Environmentalists are going against the LGBT community. That is what happened at the Pride Day parade in London, England and can be seen in a video that has since gone viral on social media:

Just Stop Oil, the organization behind the protest, explained in a series of tweets that they had previously met with the organizers of last Saturday's event to ask them to publicly renounce the new oil and gas licenses.

In the face of the refusal, Just Stop Oil decided to protest in front of the Coca-Cola float, a company it describes as "the world's biggest plastic polluter and who have been accused of numerous human rights abuses." It also accused the organizers of allowing "destructive industries" to take advantage of the Pride march to "pinkwash themselves."