Netflix has decided to diversify its business model by opening up to the food world, but without forgetting its bread and butter: its shows and movies. For this reason, the streaming platform has decided to open Netflix Bites.
It is a restaurant located in Los Angeles where diners can enjoy dishes based on their best-known shows such as "Bridgerton," "Stranger Things" or even Spanish show "La Casa de Papel" (translated in English as "Money Heist"):
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What will Netflix Bites be like?
Its opening date is scheduled for Friday, June 30. It will be located, on a temporary basis, at the Short Stories Hotel Los Angeles, 115 S Fairfax Avenue. The dishes will not be the only highlight of this new experience offered by the platform, but they will also feature chefs who star in some of their reality shows, such as Curtis Stone, from "Chef's Table" or Dominique Creen from "Iron Chef: Quest for an Iron Legend."
The restaurant will serve signature cocktails made by some of the talent that collaborates with the platform. Bartenders Frankie Solarik, Julie Reiner, LP O'Brien and Kate Gerwin from "Drink Master" will be in charge of making the drinks.
This new business expands on the culinary offerings that the platform has provided for years on the screen. Now, they will do it in a different way, as Netflix Vice President of Consumer Products Josh Simon assured in a press release:
Netflix is already a destination for beloved food programming, from documentaries to competition shows. From episode to entrée, with NETFLIX BITES we are creating an in-person experience where fans can immerse themselves in their favorite food shows. We are excited to collaborate with these incredible chefs who will bring this vision to life and showcase an array of their delicious menus.