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'Barbie' grosses $1 billion and becomes the second highest-grossing film of 2023

Greta Gerwig's feature film has only been surpassed by "The Super Mario Bros. Movie," which managed to earn $1.352 million during its theatrical run.

Imagen de 'Barbie', la película protagonizada por Margot Robbie que aterriza en los cines el próximo jueves, 20 de julio.

(Cordon Press)

Published by
Rosana Rábago Sainz

Greta Gerwig's "Barbie" continues its impressive run at the box office and joins the club of feature films to gross over $1 billion.

The film earned a total of $1.031 billion during its three-week run, making it the second highest-grossing film of 2023, according to Box Office Mojo.

Confirmation of "Barbie's" achievement was made Sunday by Jeff Goldstein, president of domestic distribution, and Andrew Cripps, president of international distribution for Warner Bros. Pictures. Both, in a statement picked up by Bussiness Wire, highlighted the strong box office performance by the feature film based on the popular Mattel doll:

As distribution chiefs, we’re not often rendered speechless by a film’s performance, but 'Barbillion' has blown even our most optimistic predictions out of the water. This is a watershed moment for ‘Barbie,’ and no one but Greta Gerwig could have brought this cross-generational icon and her world to life in such a funny, emotional and entertaining story, one that is resonating with all four quadrants of moviegoers and literally turning the entire world pink. Long lines and repeat viewings prove that movies are back in a big, big way, and we look forward to seeing just how far ‘Barbie’ can go in the real world.

'The Super Mario Bros. Movie' remains the highest-grossing movie of 2023

"The Super Mario Bros. Movie" earned $1.352 billion during its theatrical run and remains the most successful feature film so far this year.

Despite not yet having surpassed the Italian plumber's film, "Barbie" and, specifically, its director, Greta Gerwig, achieved a major milestone by grossing over $1 billion in just three weeks. The film has become the most successful female-directed feature film in history. The record, until now, was held by the "Wonder Woman" film directed by Patty Jenkins. She, in 2017, managed to gross $821.8 million in cinemas worldwide. Eight years later, the baton has been taken by Gerwig and the popular Mattel doll.

"Barbie" is also Warner Bros. Pictures' highest-grossing film since 2020. Fotogramas reports that it also has become one of the top 100 highest-grossing films in history, snatching the position from another feature film from the same production company, "Harry Potter and the Prisoner of Azkaban," which dropped out of the top 100 ranking after the arrival of the feature film starring Margot Robbie.

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