Mark Zuckerberg’s plan to kill Twitter is underway. His new platform, Threads, has surpassed 100 million users five days after its official launch, making it the fastest growing platform in history. The previous record was held by ChatGPT when it reached that number two months after its founding, according to Forbes.
"Threads reached 100 million sign ups over the weekend. That’s mostly organic demand and we haven’t even turned on many promotions yet. Can’t believe it’s only been 5 days!," said the CEO of Meta, as reported by CNBC.
Within hours of its public release, it already had 10 million users.
Threads was born to be Twitter's direct competitor. "I think there should be a public conversation app that more than a billion people participate in. Twitter has had the opportunity to do that, but hasn't been able to do it. I hope we do," Zuckerberg said after the launch.
Twitter vs. Threads
The launch of Threads has hurt Twitter. As reported by CNBC, web traffic on the Elon Musk-owned social network plummeted 5% two days after Threads was born.
The day after this release, Twitter's legal team threatened to sue Meta for hiring several of its former employees. Mark Zuckerberg's company denied it. Musk took a stand, saying that "competition is fine, cheating is not."
