Disney continues its downward plunge

The entertainment giant closes its Star Wars hotel and announces that it will remove more than forty series and movies from its platform.

Disney anuncia el despido de 7.000 trabajadores — (VOZ MEDIA / Px phere)

Published by

Rosana Rábago Sainz

20 de mayo, 2023

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Disney continues to nosedive. It’s no secret that the company faces problems between subscriber declines and its neverending war against Ron DeSantis. Still, the setbacks are piling up for the entertainment giant, and, worst of all, they are on a monetary level.

This week's biggest casualty was one of the company's most significant investments last year: a Star Wars-themed hotel. Opened in March 2022, the establishment will close its doors in September of this year because Disney did not achieve profitability with the hotel. It’s unsurprising, as a two-night package for two people costs $4,800 ($5,999 for three adults and one child). A price that many cannot afford:

However, Walt Disney World did not want to acknowledge the failure and assured that Star Wars: Galactic Starcruiser, the name of the hotel, was not a monetary success, but it did receive the praise of all its guests:

Star Wars: Galactic Starcruiser is one of our most creative projects ever and has been praised by our guests and recognized for setting a new bar for innovation and immersive entertainment. This premium boutique experience gave us the opportunity to try new things on a smaller scale of 100 rooms, and as we prepare for its final voyage, we will take what we’ve learned to create future experiences that can reach more of our guests and fans.

Disney Plus removes more than forty products from its platform

The crisis also continues in the streaming sector. Recently, the company’s platform, Disney Plus, announced that it would remove 43 audiovisual products from its platform.

Titles from Marvel, Disney Studios and even Star Wars have their days numbered and long-awaited fiction offerings such as the new Willow series that the network announced a few months ago as its next big hit will no longer be available from next Friday, May 26.